Higher Education & Research
RefMArcTM is an emerging standard that addresses a critical need of the global research, academic and publishing communities... [more]
Market Research/PR
The need to archive copies of web-based materials has predominantly been felt in the market research and
public relations management space, where web-based information available on one day is moved or no longer
available on the next, exactly when it might be needed for a presentation or for further analysis. Even if a
personal copy of that information is locally stored by the researcher, there are several instances where
third party authentication of the veracity of the stored data is often required. RefMArcTM
addresses this need.
Legal Sector
RefMArcTM may be used by corporate counsel, attorneys and law office professionals in their legal case
research and evidence management needs for archiving a 'true copy' of transient web-based material pertinent
to a case. RefMArcTM may be added as a feature to existing software or as a standalone product & service for
legal research, litigation and compliance solutions.
Newspaper & Magazine Publishing
RefMArcTM is very relevant to newspapers and magazines, which cite external web based material in their
articles very often. Considering the fact that newspapers and magazine articles have been accepted as a true
reflection of the times, several newspaper and magazine publishers are already preserving these articles for
posterity and as a historical reference. The cited materials within these articles are often central to the
article and the disappearance of such cited material may detrimentally affect the content and very relevance
of these articles.
Financial Sector
Financial analysts sift through numerous sources and a plethora of data to study an entire industry,
assessing current trends in business practices, evaluating news reports of competing products and services
being brought to market, analyzing mergers & acquisitions, reviewing new regulations and policies being
announced and also monitoring global economies to determine potential effect on earnings.
RefMArcTM helps financial analysts in these endeavors by assisting in storing their research work
for subsequent, quick and effective reporting.
